Temps de lecture estimé : 2 minutes

On this day September 27th, 2019 recognize as “World Tourism day”, I will like to salute all those that have been contributing directly or indirectly in this sector which is very dare to us all knowing the significant value of Tourism and what it represents.

This year’s theme is quite interesting “Tourism and Jobs”.

I take this, as a call of awareness for us stakeholders in the tourism industry to remember the importance of these two going hand in hand.

The Tourism industry is a sector, which is evolving at a rapid rate creating more and more job opportunities. Research suggests that every one in five new jobs were created by the industry over the last five years. In 2018, the Travel & Tourism industry experienced 3.9% growth, compared to the global economy (3.2%).

World travel and tourism council (WTTC) works to raise awareness of Travel & Tourism as one of the world’s largest economic sectors, supporting one in 10 jobs (319 million) worldwide and generating 10.4% (US$8.8 trillion) of world GDP in 2018.

We often overlook even underestimate the Tourism’s role in the jobs it creates.

We need to ensure equitable employment which will help with social inclusion, peace and security.

The creation of policies and actions around a major tourism awareness will help prepare and ensure a bright future, permitting us to be at the top of our game all this while creating the right types of job to answer to all advancement in the future of tourism (technology, innovation etc.….)

This will permit us to prepare professionals in this industry and create a true balance between both the tourism product needed and the tourism jobs required.

As mentioned, tourism is the major source of employment, but we must implement policies to promote sustainable tourism which will create jobs to preserve our local culture and products all while selling a unique experience.

In Saint Martin, tourism is our primary source of income.

There is still a huge potential to be unlocked in this industry and on this World Tourism Day I call upon one and all as we overcome existing challenges to remind everyone that “Tourism is you, Tourism is me, Tourism is US” we are the ones to preserve and promote it.
As visitors will view this friendly island as a unique travel destination, filled with beauty, diversity and culture.


Présidente de l’Office de tourisme

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